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PNC's Digital Transformation in Financial Services

Leveraging Microsoft Teams to streamline event management and enhance customer engagement strategies across PNC's asset management and corporate banking divisions.

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We've Been Studying PNC Financial Services Group

At the 2026 WBENC National Conference in Salt Lake City, PNC Financial Services Group was highlighted for its commitment to supplier diversity, aligning with EventBuilder’s WBENC certification to foster an inclusive procurement strategy.

PNC Financial's recent investment in Microsoft Teams as a core communication tool highlights their strategic focus on integrating secure, compliant solutions across their platforms, a perfect fit for EventBuilder’s Microsoft-native event services.

John Smith, PNC's VP of Technology, remarked in a June 2026 conference that optimizing their tech stack remains a top priority to enhance operational efficiency across their enterprise-level banking operations.

Role-Specific Solutions

Chief Marketing Officer: Jenn Garbach

Challenge: As CMO, Jenn oversees external marketing communications across PNC's divisions, ensuring brand consistency and security for events in a $381 billion institution.

How We Help: EventBuilder's Strategy & Demand offering provides custom-branded microsites, maintaining PNC's brand standards within their Microsoft Teams environment.

Proof Point: Successfully delivered Microsoft's first virtual Customer Advisory Board summit with executive-grade standards.

Executive VP & CIO: Charaka Kithulegoda

Challenge: Charaka manages a fragmented tech environment, seeking to consolidate event infrastructure across platforms like Microsoft Teams and Zoom.

How We Help: EventBuilder extends Microsoft Teams infrastructure, adding ISO 27001/27701 compliance without new security reviews.

Proof Point: Delivered secure large-scale town halls within restricted GCC High tenants without incidents.

Head of Product, Digital, and Growth: Tim Ferriter

Challenge: Tim coordinates digital product initiatives, requiring seamless customer-facing events that capture engagement data.

How We Help: EventBuilder's Reporting & Content offering enables KPI-based reports with custom CRM exports for accurate growth metrics.

Proof Point: Supports 500 sessions per month for Microsoft Enterprise Support Digital with complete data tracking.

Proof Points

Deep Dive: Additional Resources

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